The Small Business Owner’s Guide to Instagram

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If you’re not a current Instagram user, chances are you have come across this quirky photo and video sharing app on popular social media platforms like Facebook and Twitter. Instagram is a free mobile app that enables users to snap photos from their mobile devices, edit them with a wide variety of unique filters, and then share them with their followers and own personal social networks. The idea behind Instagram is that users can share their life experiences while they happen through images. With the understanding that images themselves are an extremely powerful form of content, Instagram was launched in 2010 and has approximately 150 million active users to date.
 

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